Adelbert
Packaging
Packaging and positioning for Adelbert Automotivo, a UAE aftermarket parts supplier.
Packaging system and market positioning for Adelbert Automotivo, a UAE supplier of aftermarket parts for Audi, BMW, Mercedes, VW, Porsche, and Land Rover.
[Brief]
Adelbert needed to look premium in a market that assumes aftermarket means cheap.
[Approach]
We built a packaging system designed to read as premium on the shelf, without ever claiming to be OEM.
[Details]
Market
UAE
Brands
Audi · BMW · Mercedes · VW · Porsche
